Simply Alice

Palomo Spain are making wildly erotic, line-blurring fashion --------------------------

In 2015, Alejandro Gómez Palomo graduated from London College of Fashion and shortly after founded his label, Palomo Spain.

Palomo Spain creates beautiful clothing that is erotic and desirable. It is executed in a way that isn't predictable but is executed in a very playful dream like fantasy setting. This autumn winter collection was shot in the designers hometown. The backdrop is green fields. They wanted to make the images personal this is why the images were shot in the designers home town. He wanted to reflect four attitudes towards sex. He said the boys he images as 'dandles' looking for other boys. He said the second role belongs to the boys that are waiting to be picked up. Then he said the role of the 'pimp' comes along swell as the role of 'virginity' which represents the strongest desire you can have for something. almost untouchable. 

“I wanted to express sexual desire as something really pure and natural” – Alejandro Gómez Palomo

Palm said that he wanted to create a sense of sexual desire for the clothes, as well as through the boys that presented it. My intent was for the viewer to feel the same or similar desire for the pieces as when they feel sexually attracted to a person.

For me a big part of what drew me to this collection was how the images looked almost Alice in wonderland like. I like the whole fantasy part of the images. the idea of a bed being randomly placed in a green grassy field with dream like creatures (men). the men seem to act as gender free beings, dressed in androgynous clothing wearing makeup, creating an almost comical like approach.